CRE and Workspace

Why leading workspace operators work with Desana

August 8, 2024

Leading workspace operators are increasingly turning to Desana to fuel their growth and operational efficiency. Below, we break down the key factors that have made Desana an indispensable partner for workspace providers. 

We partner with a range of Workspace Operators on the network so that our customers can always find a space suited to their preferences. With this in mind we interviewed three different workspace providers about their experience of working with Desana:

  • Mindspace: A global workspace provider with corporate focus
  • Landmark: A UK based multisite workspace provider
  • ARC Club: A single site workspace

Mindspace - Making people excited about work and businesses 

Mindspace has workspaces in 23 global locations including Amsterdam, New York, Tel Aviv and London. The spaces are designed to create an exciting workspace environment where members enjoy a personal service, a vibrant community, and access to in-house events. 

We spoke to Danny Babington, Global Lead for Agent and Broker Partnerships, at Mindspace to find out why they chose to work with Desana and understand the shift in their client portfolio towards a much higher percentage of corporate clients. Danny also talks about the onboarding process with Desana, calling it “straight forward, clean and concise” with a “fantastic team that you can always communicate with”. 

Danny also explains the additional booking revenue that has been generated for Mindspace since joining the Desana network, which has been consistently positive and continues to grow. He calls joining Desana a “no brainer if you want higher exposure and want good strong people coming through to use your workspace”. 

Desana’s customers include some of the world’s biggest businesses and is an exclusively B2B network. We make it easy for Workspace Operators, like Mindspace, to gain exposure to global customers driving the growth of the flexible workspace market, in a curated and sustainable way.

Key Takeaway: For Mindspace, Desana not only opened doors to a wider global customer base but also simplified operational complexities, making their choice to join the network a strategic move towards growth and enhanced visibility.

Landmark - Flexible, bespoke and all-inclusive

Landmark has 36 workspaces across the UK and welcomes over 11,000 daily customers. They provide engaging environments that help teams and individuals achieve their full potential in well-connected locations. Spaces are designed to suit flexible working, enabling the shift between different types of work and space. 

Jocelyn Welsh, Director of Meeting Rooms and Memberships at Landmark, explains why partnering with Desana works for their business and why you should “do it!”. 

Key Takeaway: Desana empowers Landmark with the necessary exposure and operational ease to meet their commitment to flexibility and all-inclusive environments, making the partnership a perfect fit.

ARC club - Multifunctional creative workspaces powered by the local community

The Desana network welcomes operators of all sizes and the ARC club is a bespoke, community led workspace based in Earlsfield, within the Fold at Sunday Mills development. With a focus on creativity and community, their team are dedicated to fostering an open and inclusive environment for everyone in the workspace.. 

Paul Dunphy, the Community Manager at Earlsfield, shares how Desana helped expand their network and exposure, while protecting their community led focus. Immediately after onboarding with Desana, ARC club saw a meaningful increase in bookings and now welcome a regular cohort of members booking through the platform. Like all workspace Operators, Paul understands the importance of maximizing revenue, and calls the partnership with Desana a “no-brainer” in achieving that. 

Key Takeaway: Desana is an invaluable partner for ARC club, offering them access to an expanded network and greater exposure, while safeguarding their community-driven mission.